Digital Transformation in Insurance
October 26, 2021
Carrier Advice: How to Restructure Your Marketing Department
Insurance company leaders need to critically evaluate the function and structure of their marketing departments to determine if they’re well-positioned to fully embrace modern approaches now and into the future.
insurance social media, digital transformation in insurance, insurance, social media strategy for insurance, carrier management
August 17, 2021
How to Shift Social Media Marketing from Branding to Sales
Here are three ways to make insurance social-media marketing more performance driven.
property casualty insurance marketing, insurance, insurance social media, digital transformation in insurance, property casualty 360
May 27, 2021
Ensure Digital Marketing Success in the Wake of the Pandemic
As people continue to work remotely, traditional out-of-home marketing tactics are no longer effective, and without the ability to meet with prospects face-to-face, agents need a new means of engaging audiences...
insurance, marketing leader, social media, social media manager, social media strategy for insurance, property casualty insurance marketing, digital transformation in insurance, insurance social media
May 11, 2021
What You Need to Consider With Digital Marketing in the Insurance Industry
The insurance industry is built on relationships — so much so that, before the pandemic, 90% of sales conversations and 70% of ongoing customer conversations happened face-to-face. Things today look quite different: Only 5% of agents say they’re talking to customers in person...
insurance, marketing leader, social media, social media manager, insurance social media, social selling for insurance, social media marketing for insurance, social media strategy for insurance, digital transformation in insurance
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