social media data

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July 19, 2022

The Value of Competitor Social Media Analysis

A competitive analysis of social media data in the banking industry can help guide your strategy by quantifying the successes and failures of your rivals.
ABA Bank Marketing, American Bankers Association Endorse Solution, Social Media Data, Competitor Social Media Analysis, Competitive Analysis of Social Media Data
February 22, 2022

Understanding Social Media Analytics: Optimizing ROI

Social media data can improve your institution’s social media marketing returns. So how do you use social media analytics to optimize your strategy?
social media analytics, social media data, measuring ROI in social media marketing, social media ROI metrics, digital customer journey, customer acquisition tool, customer acquisition tools, social media management tool, social listening, social listening tools