October 4, 2022
Meet Customers Where They Are: Online
Insurance professionals likely view social media as a necessary evil, but social media can be a powerful sales tool, putting agents right in the path of their clients and prospects. Here are a few things to consider before leaning into social selling.
insurance, insurance newsnet, social selling for insurance, social selling for insurance agents
August 25, 2022
A Guide to Using Social Media Analytics to Enhance Your Financial Institution’s Marketing Strategy
Analytics should drive every financial institution’s social strategy. Today’s financial marketers need to link social media efforts to ROI metrics. Here’s how.
social media analytics, social media ROI metrics, optimize social media, digital customer journey, denim social guide
August 23, 2022
How Integrated Digital Marketing Can Reduce Attrition at Banks
No financial marketer can communicate in every digital channel consumers might use. Yet by following four practical steps, banks and credit unions can counteract the increasing tendency of consumers to fragment their banking relationships, and move customers down the sales funnel in the process.
digital marketing, financial marketer, bank marketer, banking channel experience, omnichannel marketing, social selling, social selling strategy
August 16, 2022
The Nuts and Bolts of Launching a Social Selling Program for Insurance
Social selling for insurance agents is crucial to relationship building, so leveraging social media should be key in insurers’ digital marketing strategies.
Social selling, social selling for insurance, social selling for insurance agents
August 9, 2022
Economic Trends Driving Social Media Activity
Denim Social and UpContent research shows economic trends are influencing social media activity. Check out three key trends.
Denim Social Partner, UpContent, Economic Trends and Social Media, curate content for social media
August 2, 2022
The 4 Answers Financial Marketers Need to Make the Case for Social Selling
Are you ready to advocate for an integrated social media marketing strategy? Answer these 4 questions for decision makers to unlock more budget.
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July 26, 2022
How to Launch Unique Paid Ad Campaigns as a Financial Institution
When optimizing digital marketing for banking or any other financial institution, hit these four key pillars to ensure social media ad campaign success.
digital marketing in financial services, digital marketing for banking, social media ad campaigns
July 22, 2022
Webinar: Make Every Loan Officer an Influencer
In a tough market, mortgage loan officers have an opportunity to use their social media influence to reach the right people at the right time.
denim social webinar, finlocker, social media for mortgage loan officers, social media influence, social selling
July 19, 2022
The Value of Competitor Social Media Analysis
A competitive analysis of social media data in the banking industry can help guide your strategy by quantifying the successes and failures of your rivals.
ABA Bank Marketing, American Bankers Association Endorse Solution, Social Media Data, Competitor Social Media Analysis, Competitive Analysis of Social Media Data
July 12, 2022
Webinar: Leveling Up Your Social Strategy with Social Selling and Paid Social Advertising
Denim Social and the Mortgage Bankers Association discuss how lenders can drive greater social media ROI with social selling and paid social advertising.
mortgage bankers association, social selling strategy, social selling, mortgage marketing, social media for mortgage, denim social webinar, paid social advertising